Why Sushi Pricing is Painful, and How to Fix It Roger Dooley 11 Pay-per-bite sushi pricing makes economic sense, but brain studies show it 'hurts' your customer's brain.
Taking the Pain out of Sushi Pricing Roger Dooley 13 The menu designer for an Austin restaurant, Roll On Sushi Diner, must be a Neuromarketing or Brainfluence reader. A while back, I identified sushi-style pricing as being the worst possible approach because each tiny bite is a separate pain…
