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Neuro Web Design
Confused Customers Cut Conversions
For ecommerce conversion, confused customers are never a good thing. A confused customer will be slow to order and quick to leave.
6 Consumer Psychology Hacks You Need to Know NOW!
Six ways a better understanding of consumer behavior can boost conversion rates.
Social Proof: Are You Doing It Wrong?
New research shows that all social proof isn't equal - one kind is more persuasive.
Unconscious Trust Formed in Milliseconds
Our brains evaluate trust in a face in as little as 33 milliseconds, before we consciously are aware of the face.
Best of Neuromarketing – 2015
It's always tough to choose the year's best Neuromarketing posts, but with our readers doing most of the heavy lifting, here's the Best of Neuromarketing, 2015!
The TMI Effect for Pictures Can Reduce Your Sales
Is one product image enough for ecommerce sites? The TMI Effect says that in many cases, adding more images reduces sales.
Magic Math: You Can Double Your Results in 43 Days
It's easier than you think to double your results by following this simple plan based on real-world examples.
Is Your New Website Layout Killing Your Engagement?
Do horizontal website layouts work better? Article looks at heat map and scroll data, plus the psychology and science of web design.
7 Ways to Engage Your Customer’s Reptilian Brain
Learn how to make your value proposition appeal to your customer's reptilian brain and engage your audience, complete with examples.
How the TMI Effect Cuts Your Sales, and 4 Ways to Avoid It
Split testing shows too much product information can actually reduce sales - here are four ways to avoid the TMI Effect.